We created Poosh as a platform to inform and inspire readers with recommendations for modern living, and we’re so excited to announce that starting today, Poosh can bring those products to life with the launch of our very first co-branded collaboration.
After months of behind-the-scenes planning, the Vital Proteins x Poosh collab is finally available. Our two collagen-based products are both serving up major beauty and wellness benefits – and can only be found on Poosh.com.
As many of you know, Vital Proteins has long been a mainstay in Kourt’s wellness routine, so the collaboration was a perfect match.
“I wanted our first collaboration to be something that I’m really proud of and truly believe in. I’ve been taking Vital Proteins’ collagen every day for years, so this partnership was a natural fit,” Kourt explains.
“We created two products, one for day and one for night, with the best ingredients for your mind and body. I’m so excited to share them with our readers.”
Kourt takes both of them daily, and she swears by collagen for keeping her hair, nails, and skin healthy and glowing. Kourt was very hands-on with both the formulations and design process, making sure every detail felt perfectly Poosh. With a strong belief that beauty starts from the inside out, Kourt wanted to ensure the product included ingredients like hyaluronic acid and vitamin C. She enlisted the Poosh team to help taste test each flavor and formula, ultimately giving the Poosh seal of approval to our delicious final product.
Everything on the label – from the placement of the moon to the exact amount of swirls on the latte – were redesigned to suit Kourt’s aesthetic. The packaging went through several iterations as Kourt’s vision evolved from black and white, to pastel, to its final look with pops of color and metallic trim.
Blueberry & Lemon Collagen Vibes
Price: $44
Vital Proteins x Poosh
Because collagen is a vibe. Our Collagen Vibes formula puts beauty in the spotlight with functional ingredients like hyaluronic acid, vitamin C, and amla fruit, alongside Vital Proteins staple, Collagen Peptides. This exclusive flavor and ingredient list is only available here.
Pink Moon Milk Collagen Latte
Price: $49
Vital Proteins x Poosh
This is certain to become your favorite part of your evening routine. Our collagen latte adds a strawberry-flavored spin to sweet dreams with ingredients like melatonin and magnesium to help support a sense of calm and blissful rest. The latte also includes ashwagandha, a stress-reducing adaptogen, and Vital Proteins Bone Broth Collagen for some serious beauty sleep. This exclusive latte is only available on Poosh.
This collagen duo is designed to be complementary – we recommend taking Collagen Vibes in the morning and Pink Moon Milk to wind down at night. The exceptional ingredients in each help to serve different needs and work harmoniously when taken together.
Both products are gluten and dairy free, of course! This drop is extremely limited, so shop them today.
Shop the photo: Williams Sonoma Double-Wall Glass Coffee Mug ($15)
