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beauty

THE CLEAN-ISH SELF-TANNERS That Give Us More Confidence Naked

By Poosh
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 Photo credit @emelinaah
@emelinaah

We’ve said it once and we’ll say it again: there’s nothing quite like the power of a nice bronzed glow to help give us a confidence boost. Especially when it comes time to drop the skivvies and bear it all (even if it’s just for ourselves). Thankfully, self-tanners have come a long way in the past few years, and the formulas are cleaner, go on more evenly, and don’t completely reek. (It’s impossible to completely avoid that notorious self-tanner smell, as it comes from the active ingredient DHA. But today’s sunless tanners are decidedly less stinky than those of yesteryear.) 

So pour one out for all the white sheets we’ve lost along the way, and then try one of our clean-ish self-tanner picks that give skin an even, radiant, sun-kissed glow. And, ofc, don’t forget to exfoliate your skin prior to applying.  

Isle of Paradise Self Tanning Glow Drops $32

Isle of Paradise

Self Tanning Glow Drops $32
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Customize your glow by mixing these TikTok-famous cruelty-free tanning drops with your favorite skincare or body product. The more drops you add, the darker the tan. 

SOL by Jergens Sunless Tanning Water Mousse $20

Sol by Jergens

Sunless Tanning Water Mousse $20
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This light and airy tanning mousse is a breeze to apply. It goes on translucent, then deepens to a natural-looking tan over the course of a few hours.

The Organic Pharmacy Self Tan $69

The Organic Pharmacy

Self Tan $69
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This self-tanning lotion is made with EcoCert-approved DHA (the active ingredient in sunless tanners) from sugar beets. It also contains good-for-skin ingredients like shea butter, coconut oil, and sesame oil. 

Josie Maran Argan Liquid Gold Self-Tanning Oil $39

Josie Maran

Argan Liquid Gold Self-Tanning Oil $39
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If you’re worried about streaks, try this moisturizing self-tanner. It’s lightly tinted, so you can see exactly where you’re applying it, and it comes with an applicator mitt to make things even easier. 

Coola Sunless Tan Firming Lotion $46

Coola

Sunless Tan Firming Lotion $46
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Achieve a streak-free glow sans mitt with this product from one of our fave sun-care brands. The tan reaches its zenith after about four hours, but color begins to show after just a couple hours—and the streak-free formula prevents it from getting all over your clothes/couch/sheets. 

  Kora Organics Gradual Self-Tanning Lotion $50

Kora Organics

Gradual Self-Tanning Lotion $50
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New-ish to sunless tanner? Take this organic one for a spin. The color payoff gradually builds with each application, making it pretty forgiving if you accidentally miss a spot. It’s also infused with nourishing ingredients, like rosehip, sea buckthorn oil, and ofc the brand’s signature Noni oil. 

Vita Liberata Heavenly Elixir Tinted Tan $44

Vita Liberata

Heavenly Elixir Tinted Tan $44
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This skincare-infused self-tanner goes on tinted and then slowly develops into a medium tan over the course of 72 hours—making it a solid choice for people who aren’t super confident in their application skills.

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