kourtney kardashian barker in a bubble bath
Living room with art
Berry smoothie with spoon

Welcome to poosh


Our mission is to EDUCATE, MOTIVATE, CREATE, and CURATE a modern lifestyle, achievable by all.

A note from Kourtney

I decided to launch Poosh because I felt that there was something missing in the healthy lifestyle space. Healthy living gets a bad rap; it’s as though if you care about what you put in — or on — your body, then you’re not sexy or cool. But this just isn’t true, and Poosh is here to prove just that.

People are constantly asking me how I do it all, from being a mom to working full-time to still maintaining a social life. I get endless questions about food, kids, beauty, and fashion, so I decided to create Poosh, a curated experience and a destination for modern living.

Kourtney Kardashian's Signature

Who we are

Living a healthy life doesn’t mean you must forgo a sexy pair of stilettos (we’re not even telling you to abstain from leather), a kick-ass eyeshadow palette (we prefer non-toxic, but we won’t shun you if you’re not ready to toss your favorite Chanel), or a juicy burger (gluten bun and all).

At Poosh, we believe that life isn’t black or white, it’s not this extreme or that extreme, so why should a healthy lifestyle be so rigid? The “all or nothing” approach is antiquated. The very essence of healthy living is moderation. Healthy living is a mindset, and Poosh explores how the modern woman is able to achieve just this.

We’re not about preaching or judging, we’re about exploring and conversing. This isn’t a monologue, it’s a dialogue.

Who you are

You’re cool. You’re confident. You’re clever. You care.

We get you, and we’re here to give you all the sweet treats that your heart (and body) desire. From non-toxic beauty alternatives to tips for multitasking moms, healthy recipes that don’t skimp on taste to home decor ideas for every budget, Kourtney-approved workout hacks to stylish sartorial options for date night, girls’ night, and everything in between. You want it all, and you want a place that provides a little bit of everything, without being lectured or preached to (you already have a parent/ partner/ child/ sibling — we feel you).

Think of us as a really good friend…but way less judgy.